Kirimi-chan is the newest Sanrio character

Maybe you remember the character contest based on popular foods that Sanrio held last year. The contest is over and you can find the final results over here. It turned out that most people voted for the weird salmon fillet! I didn’t see that one coming since Kirimi-chan isn’t your typical fluffy and round Sanrio character. Somehow I think she would be more fitted with San-X. But it’s nice to see that they dare to try something different.

Kirimi Chan cute food character Sanrio

A line of goods will be for sale in February with products like plushes, bags and change purses. Personally I like the kitchen items best, since Kirimi-chan seems in her element there ;)

Kirimi Chan cute food character Sanrio

Kirimi Chan cute food character Sanrio

Kirimi-chan’s best friend is a slice of fish paste -as shown above- but she also likes to hang out with other delicious filets. To keep up with Kirimi’s adventures you can follow her on Twitter or visit the official website.

[via Rocketnews]